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STRATEGIC INTENT
Our strategic intent is what defines our "winning" and obsession towards it at all levels of the organization and we would like to sustain that obsession for decades.
1. Our envisioned strategic intent is to be the most effective professional society- a center of excellence for knowledge and resources related to DRM; which, every entity of the nation and community can rely on and exemplifies.
2. We shall progressively transform ourselves from present form, identity and business into being the most sought after, respected and credible source of knowledge, resources and technologies related to DRM; for the stakeholders in public and private sector and communities.
3. When it comes to DRM, ours should be the name which comes at the top-of-the-mind.